Best Mission Statements Examples [for Insurance Companies]

Crafting a mission statement is a great way to communicate the goals of your business both internally and externally. It can help unify employees and provide a clear direction for the company. A simple mission statement should be easy to understand, memorable, and express the values of your organization. By creating a strong mission statement, you can ensure that your team works together towards a shared purpose.

To create a mission statement, think about the purpose of your insurance company, its goals and values, and any unique characteristics that differentiate it from other companies. Next, identify the main goal of the mission statement, such as creating customer satisfaction for example. Then, write down a few short sentences that clearly communicate this main goal. Finally, review and refine the statement until it reflects your company’s mission accurately and succinctly.

Learn more: How to Create a Perfect Company Mission, Vision, Values Statement? (Awesome Template)In this article you will find vision and mission statements examples for companies that fall into the following industries:


An insurance company is a financial institution that provides coverage to individuals and businesses in exchange for payment of a premium. Insurance companies offer a variety of insurances, including health, life, auto, home, and business insurance. Depending on the type of coverage purchased, an insurance company can provide protection from a variety of risks, including financial losses due to injury or illness, damage to property, or lawsuits. Insurance companies assess the risk of the customer and calculate the cost of the premium based on the expected cost of providing coverage. The customer pays the premium over time to the insurance company in exchange for a promise of coverage if they are affected by an event that is covered by their policy. By pooling money from many customers, insurance companies are able to spread out risk and protect businesses and individuals from potentially large financial losses.

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See also: Best Mission Statements: 170 Examples for Finance and Investment Companies

Samples of Vision and Mission Statements: Insurance Companies


To combine aggressive strategic marketing with quality products and services at competitive prices to provide the best insurance value for consumers.

AMA Insurance Agency

We care deeply about the financial security of physicians. At AMA Insurance Agency, insuring and providing excellent service to physicians isn’t just our job…it’s our mission. Created exclusively to serve America’s one million physicians and their families, our national reach, know-how, and leverage allow us to offer unique physician-focused coverage designed especially for the way you work and the way you live, at competitive rates from top rated carriers.

Ambac Financial Group, Inc.

Since going public in 1991, our commitment to serving shareholders has included the adoption of policies and procedures to ensure high standards of corporate governance, as well as vigilance in communicating openly with regulators and the investing public.

American National Insurance Company

American National’s mission is to be the company of choice for insurance and other financial products and services while maintaining superior financial strength.


Our mission is to create peace of mind and build enduring relationships.

Arch Capital Group Ltd.

Our mission is to provide our insureds with superb coverage and claims handling through careful and diligent underwriting of risks and business-friendly solutions.

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Argo Group International Holdings, Ltd.

Our mission is to secure the future of our customers, agents and employees by living our stated values everyday.


To be the premier provider of targeted specialized insurance products and related services in North America and selected other markets.

Atlantic American Corporation

At Atlantic American, our insurance products and services are backed by a solemn promise.

A Promise of:

Financial security and protection for our clients
Commitment and fairness to our agents
Respect and opportunity for our employees
Increasing value and reward for our sharehotders

We are committed to bringing quality products to market while providing the best service at the lowest cost. We will remain flexible and innovative so we are able to address the changing needs of our customers.

Atlas Financial Holdings, Inc.

To develop and deliver superior specialty insurance products that are correctly priced to meet our customers. needs and deliver consistent underwriting profit for the insurance companies we own. These products will be distributed to the insured through independent retail agents utilizing Atlas. efficient operating platform.

Auto-Owners Insurance

Our Goal is to provide the best claim service in the industry.

Baldwin & Lyons, Inc.

To increase profit and shareholder value through our deep commitment to excellence and innovation. In so doing, we make our company a better place for our customers to do business and our employees to work, EVERY DAY.

Blue Cross Blue Shield of Michigan and Blue Care Network

We commit to being our members. trusted partner by providing affordable, innovative products that improve their care and health.

Brown-Smiley-Nedley Insurance Agency, LLC

Brown-Smiley-Nedley Insurance Agency, LLC, an independent insurance agency, is committed to the principles of service, integrity and professionalism. We treat our clients as individuals and offer them the highest quality of service with the goal of exceeding their expectations. We strive for the highest client satisfaction, understanding that the only way that we may benefit from the client – agent relationship is through their satisfaction.

Buening Insurance Agency, Inc.

Our highest priority is to earn your trust, loyalty and friendship while offering excellent service, broad insurance policies and attractive rates, just as my father did for his customers when he started this agency in 1949. We endeavor to understand your insurance and financial situation and provide you with quality information, services, products and options to help satisfy your insurance needs.

Cincinnati Financial Corporation

To grow profitably and enhance the ability of local independent insurance agents to deliver quality financial protection to the people and businesses they serve by: providing market stability through financial strength producing competitive up-to-date products and services developing associates committed to superior service.

Conseco, Inc

Conseco’s mission is to be a premier provider of insurance products to America’s working families and seniors. Headquartered in suburban Indianapolis, Indiana, Conseco, Inc. is one of middle America’s leading sources for supplemental health insurance, life insurance and annuities. Through our subsidiaries and a nationwide network of distributors, Conseco helps nearly 5 million customers step up to a better, more secure future. Conseco is a Fortune 500 company, with more than $4 billion in annual revenues. Our common stock is traded on the New York Stock Exchange under the symbol “CNO.”

CorVel Corp.

We apply technology, intelligence, and a human touch to the challenges of risk management so our clients can intervene early and often while being connected to the critical intelligence they need to proactively manage risk.

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Donegal Group, Inc.

The Donegal Insurance Group will build upon its sound heritage of financial strength by excelling as a leading regional provider of quality property and casualty insurance products to business and individual customers.

eHealth, Inc.

Deliver the best ecommerce experience for consumers to compare, buy, and use the health insurance products, tools, and information that protect their well-being for life.

Erie Insurance Group

To provide our policyholders with as near perfect protection, as near perfect service as is humanly possible and to do so at the lowest possible cost.

Guardian Insurance Agency

Our mission at Guardian Insurance Agency is to be the leader in the insurance industry by providing the best prices, coverages and services that is second to none.

Hardy Insurance & Risk Management

Our mission is to provide innovative insurance solutions with personalized service exceeding the customer’s expectations. We are here for our customers, partnering with them to find the best solutions for current needs and future plans.

HMS Insurance Associates

Our Mission is to provide a consistently high level of quality service to our customers at competitive, fair prices. We will offer a challenging workplace for our employees and provide opportunity for growth within the organization to anyone with the talent and desire to grow, without regard to race, color, religion, age, sex, national origin or ancestry, marital status, veteran’s status or disability.

Joe Allbright

We are committed to maintaining the highest standards of integrity and professionalism in our relationship with you, our client. We endeavor to know and understand your financial situation and provide you with only the highest quality information, services, and products to help you reach your goals.

Lawley Insurance

Lawley Insurance is a dynamic, independent regional firm of insurance professionals specializing in property and casualty, employee benefits and risk management consulting. We protect assets and minimize risk to help our customers avoid financial hardship. We strive to be the partner of choice for customers, insurance carriers and employees looking for long-term relationships built on a foundation of trust.

McNamara & Thiel Insurance Agency

We at McNamara & Thiel Insurance Agency have a very strong commitment to provide specialized, high quality personalized insurance coverage to our customers at reasonable prices and in an efficient and accurate manner. We have been providing quality service to our customers for over 35 years. We are committed to helping you manage the risks that arise in everyday life. If the unexpected strikes, we will do everything we can to help you recover your quality of life as soon as possible. We are guided by highest standards of integrity and professionalism so you can be sure that our recommendations will help you obtain the best insurance coverage for your unique circumstances, in the right amount and at a price that fits your budget.

MetLife Inc

The capable team of MetLife’s Customer Response Center (CRC) shares a common mission – that all customers are “Met for Life.” By balancing the efficiencies of new technologies with the personal touch of highly trained and motivated professionals, we are able to deliver solutions and services that exceed our customers’ expectations. We thereby earn their loyalty.

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Northwestern Mutual Financial Network

Our mission is to offer our clients the finest asset accumulation, investment and wealth management products, services and support. We desire to reflect the commitment made by Northwestern Mutual to increase the depth and breadth of the Northwestern Mutual Financial Network for the benefit of our policyholders and customers.

PayneWest Insurance

At PayneWest Insurance, our mission is to be: The premier provider of unique solutions and service for insurance, surety, and employee benefits; The employer of choice in every location we operate; A meaningful, contributing partner to the communities we serve.

Romero Financial & Insurance Services

As independent brokers, our office is committed to securing the most competitive and viable health insurance options for our clients.

State Farm

The State Farm mission is to help people manage the risks of everyday life, recover from the unexpected, and realize their dreams.

The Chubb Corporation

We are dedicated to providing excellent underwriting and loss control advice up front, and to ensuring superior customer service through the life of the policy. Our knowledgeable loss prevention experts can help commercial customers reduce losses in the workplace. Our personal appraisers are invaluable in determining accurate replacement value, which is more likely to provide you with the right amount of coverage for your valuable property.

The Gurdian Life Insurance Company

Our purpose is to enrich the lives of people we touch. By providing highest performing financial products and services that reduce risk and increase assets, we help individuals and employers fulfill their responsibilities and build better tomorrows. Our culture is based on an unwavering belief in integrity and fair dealings, treating our clients and each other with dignity and respect… We meet the needs of the markets we serve… We strive for excellence… We take prudent risks and work together to assure our success and profitability in the future… We work hard to enhance continuously our reputation for accessibility, professionalism, performance, and the depth and quality of our long-term consultative relationships with clients… We endeavor to be valued as an industry leader in client satisfaction, sales growth, product performance, financial strength and profitability.

United Concordia

Our mission is to be a national dental-care company providing dental benefit solutions that create the best value for our customers, providers, employees and the communities we serve.

United Integrity

We are committed to maintaining the highest standards of integrity and professionalism in our relationship with you, our client. We endeavor to know and understand your financial situation and provide you with only the highest quality information, services, and products to help you reach your goals.

Warren Steinborn Associates

In our effort to build lasting relationships, Warren Steinborn Associates strives to be creative and to provide quality well-designed benefit plans, products and services. We accomplish this through a talented and motivated team which utilizes innovative products and services to address the varying needs of those we serve.

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